In designing General Swedish Harvest Limited Edition snus, Swedish Match started with the tobacco.
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I, Moe Unz, do not have the English skills of Linda Nordebäck, Marketing Manager at Swedish Match, so I will let her pick up with her magical description of General Harvest. Note that I can still drink her and anyone else at Swedish Match under the table when it comes to whisky!
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General® Harvest is made from carefully selected air-dried raw tobacco, so-called Dark Air Cured, from southern Brazil. The raw tobacco gives a special character to the snus and an aroma with hints of dried fruit, cocoa and hay. The product contains no added aromas or spices, instead it is the base ingredients that are the flavor carrier.
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Many snus products today have added flavors or spices, with General® Harvest we let the tobacco stand for the taste. Then the choice of raw tobacco becomes decisive, just as different grapes put the stamp on a wine. The tobacco we have chosen gives a rich aroma of hardwood, cocoa and dried fruit with a pleasant bitter and complex taste.
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General® Harvest comes in two versions, General® Harvest Original portion and General® Harvest White portion, where General® Harvest Original is moist on the surface for a quick and powerful taste and nicotine release while White portion is dry on the surface for low flow and a lasting taste and nicotine release.
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Both versions of General Harvest are now available at the legendary
SnusCentral Snus eShop. This is only fitting as the first
SnusCentral store, , was established in
1077 AD by Edvin Unz, as highlighted in this 2014 article.
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General Harvest Snus comes 24 one gram portions per can. This is a regular strength snus with a nicotine rating of 9 mg/g.
Sadly, both General Harvest Snuses are available as Limited Editions from Swedish Match. Once they have sold out, that is end of General Harvest. So grab your hands full of Swedish Snus History before it passes into legend like Edvin Unz.